legal

Privacy Policy

How we collect, use, and disclose information about visitors to hempexplained.com. Stated plainly, the same way we list what goes in the jar.

Issued by
Vital Elements LLC, dba HempExplained
Last updated
November 2025
Applies to
hempexplained.com & Services
Contents
  1. 01The Information We Collect About You
  2. 02Information We Collect Directly From You
  3. 03Information We Collect From Other Entities
  4. 04Information We Collect Automatically
  5. 05How We Use Your Information
  6. 06How We Share Your Information
  7. 07Our Use of Cookies and Other Tracking Mechanisms
  8. 08Third-Party Ad Networks
  9. 09SMS Marketing
  10. 10Third-Party Links
  11. 11Security of My Personal Information
  12. 12Access to My Personal Information
  13. 13What Choices Do I Have Regarding Use of My Personal Information?
  14. 14Children Under 13
  15. 15Contact Us
  16. 16Changes to this Policy
  17. 17Additional Important Information for California Residents
  18. 18Notice to Nevada Residents
  19. 19Notice to Virginia Residents

In this Privacy Policy (“Policy”), we describe how Vital Elements LLC (“HempExplained”) collects, uses, and discloses information that we obtain about visitors to our website hempexplained.com (the “Site”) and the services available through our Site (collectively, the “Services”).

By visiting the Site, or using any of our Services, you agree that your personal information will be handled as described in this Policy. Your use of our Site or Services, and any dispute over privacy, is subject to this Policy and our Terms of Service, including its applicable limitations on damages and the resolution of disputes. The HempExplained Terms of Service are incorporated by reference into this Policy.

01

The Information We Collect About You

We collect information about you directly from you and from third parties, and automatically through your use of our Site or Services.

02

Information We Collect Directly From You

The information we collect from you depends on how you use our Services. To create an account, you must provide your email address and create a password. You may also provide your first and last name, billing address, and shipping address. If you make a purchase, we will collect your order history, payment card information (including card number, expiration date, and CVV), as well as your billing and shipping address. If you decide to join our marketing messages campaign, we will collect your phone number.

03

Information We Collect From Other Entities

If you seek a military discount, we use VerifyPass to confirm your affiliation with the military.

04

Information We Collect Automatically

We automatically collect information about your use of our Site through cookies, web beacons, and other technologies. To the extent permitted by applicable law, we combine this information with other information we collect about you, including your personal information. Please see the section Our Use of Cookies and Other Tracking Mechanisms below for more information.

From the Site

  • Your operating system.
  • Web pages you view on the Site and links you click on the Site.
05

How We Use Your Information

We use your information, including your personal information, for the following purposes:

  • To provide our Services to you and to fulfill your orders.
  • To communicate with you about your use of our Services, to respond to your inquiries, and for other customer service purposes.
  • To tailor the content and information we send or display to you, to offer location customization and personalized help and instructions, and to otherwise personalize your experiences while using the Services.
  • To send you email marketing about our products and services.
  • To send you news and newsletters.
  • To send you email marketing about products and services of our affiliated entities.
  • To send you SMS marketing about our products and services.
  • To assist us in advertising on third-party websites, mobile apps, and other online services, and to evaluate the success of our advertising campaigns through third-party channels.
  • To better understand how users access and use our Services, both on an aggregated and individualized basis.
  • To conduct internal analysis of outreach and marketing efforts, and for market research or member satisfaction purposes.
  • To comply with legal obligations, as part of our general business operations, and for other business administration purposes.
  • Where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, potential threats to the safety of any person, or violations of our Terms of Service or this Privacy Policy.
06

How We Share Your Information

We may share your information, including personal information, as follows:

Service Providers
We rely on service providers to support or provide services available through the Site, such as communications and hosting, network security, technical and customer support, tracking and reporting, quality assurance testing, payment processing, and our own marketing of the Service. We share information with these providers so they can perform their services or complete your requests, and they may share information with us in return. They may also share this information with their subsidiaries, joint ventures, or other companies under common control. Some of our pages use framing techniques to serve content from third-party providers while preserving the look and feel of the Service; in such cases, the information you provide is being provided to the third party.
Facebook Users
Your username and profile picture will be visible to all other HempExplained users, regardless of whether they are your Facebook friends. If you grant us permission to post on your Wall, a notification will be visible on your Facebook page telling your friends that you have started using HempExplained, and the HempExplained application will be visible on your Facebook page under “applications.”
HempExplained Site Users
Your username and any information that you post to our Site, including reviews, comments, and text, will be available to, and searchable by, all users of the Site.
Affiliates
We disclose the information we collect from you to our affiliates or subsidiaries.

We also disclose information in the following circumstances:

Business Transfers
If we or our affiliates are or may be acquired by, merged with, or invested in by another company, or if any of our assets are or may be transferred to another company, whether as part of a bankruptcy or insolvency proceeding or otherwise, we may transfer the information we have collected from you to the other company. As part of that process, we may share certain personal information with lenders, auditors, and third-party advisors, including attorneys and consultants.
In Response to Legal Process
We disclose your information to comply with the law, a judicial proceeding, court order, or other legal process, such as in response to a court order or a subpoena.
To Protect Us and Others
We disclose your information when we believe it is appropriate to investigate, prevent, or take action regarding illegal activities, suspected fraud, potential threats to the safety of any person, violations of our Terms of Service or this Policy, or as evidence in litigation in which we are involved.
Aggregate and De-Identified Information
We share aggregate, anonymized, or de-identified information about users with third parties for marketing, advertising, research, or similar purposes.
07

Our Use of Cookies and Other Tracking Mechanisms

We and our service providers use cookies and other tracking mechanisms to track information about your use of our Site or Services. We may combine this information with other personal information we collect from you (and our service providers may do so on our behalf).

Cookies

Cookies are alphanumeric identifiers that we transfer to your device’s hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate our Site and Services, while others are used to enable a faster log-in process or to allow us to track your activities at our Site and Service. There are two types of cookies: session and persistent cookies.

Session Cookies
Session cookies exist only during an online session. They disappear from your device when you close your browser or turn off your device. We use session cookies to allow our systems to uniquely identify you during a session or while you are logged into the Site and Services. This allows us to process your online transactions and requests and verify your identity, after you have logged in, as you move through our Site and Services.
Persistent Cookies
Persistent cookies remain on your device after you have closed your browser or turned off your device. We use persistent cookies to track aggregate and statistical information about user activity.

We use automated devices and applications, such as Facebook or Google Analytics, to evaluate usage of our Site. We also may use other analytic means to evaluate our Site. We use these tools to help us improve our Site’s performance and user experiences. These entities may use cookies and other tracking technologies, such as web beacons or local storage objects (LSOs), to perform their services. We use the following third-party analytical and advertising cookies and technologies on our website:

Third-party analytical and advertising services, their purpose, and how to opt out.
ServiceOpt-out
KlaviyoAnalytics and statisticsklaviyo.com/legal/privacy
Google AnalyticsAnalytics and statisticstools.google.com/dlpage/gaoptout
Google Tag ManagerAnalytics and statisticspolicies.google.com/technologies
HotjarAnalytics and statisticshotjar.com/policies/do-not-track
ZinreloAnalytics and statisticsNo tool — use the manual settings above
CBDAffsAnalytics and statisticssystem.cbdaffs.com/privacy_policy
MetorikAnalytics and statisticsNo tool — use the manual settings above

Disabling Cookies

Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Visitors to our Site and Services who disable cookies will be able to browse certain areas of the Site, but some features may not function.

You may also use your in-browser settings to opt out from cookies used on our website:

Third-party video service

Our Platform uses YouTube, a video streaming platform operated by Google LLC. YouTube uses cookies and local storage to collect information about your visit to our website. For more information on data protection at “YouTube”, please see the provider’s Privacy Policy at: policies.google.com/privacy. Please note that YouTube cookies are not active unless the video service is used.

Cross-Device Use

We and our service providers, including Google, may use the information that we collect about you (whether directly from our Site, through your device(s), or from a third party) to help us and our service providers identify other devices that you use (e.g., a mobile phone, tablet, other computer, etc.). We and our service providers also may use the cross-device use and other information we learn about you to serve targeted advertising on your devices and to send you emails. To opt out of cross-device advertising, you may follow the instructions set forth in the Third-Party Ad Networks section below. Please note: if you opt out of these targeted advertising cookies, your opt out will be specific to the web browser, app, or device from which you accessed the opt out. If you use multiple devices or web browsers, you will need to opt out on each browser or device that you use.

08

Third-Party Ad Networks

We use third parties such as network advertisers to serve advertisements on our Site and on third-party websites or other media (e.g., social networking platforms). This enables us and these third parties to target advertisements to you for products and services in which you might be interested. Third-party ad network providers, advertisers, sponsors, and/or traffic measurement services may use cookies, JavaScript, web beacons (including clear GIFs), Flash LSOs, and other tracking technologies to measure the effectiveness of their ads and to personalize advertising content to you. These third-party cookies and other technologies are governed by each third party’s specific privacy policy, not this one. We may provide these third-party advertisers with information, including personal information, about you.

Users in the United States may opt out of many third-party ad networks. For example, you may go to the Digital Advertising Alliance (“DAA”) Consumer Choice Page for information about opting out of interest-based advertising and their choices regarding having information used by DAA companies. You may also go to the Network Advertising Initiative (“NAI”) Consumer Opt-Out Page for information about opting out of interest-based advertising and their choices regarding having information used by NAI members.

Opting out from one or more companies listed on the DAA Consumer Choice Page or the NAI Consumer Opt-Out Page will opt you out from those companies’ delivery of interest-based content or ads to you, but it does not mean you will no longer receive any advertising through our Site, Services, or on other websites. You may continue to receive advertisements, for example, based on the particular website that you are viewing (i.e., contextually based ads). Also, if your browsers are configured to reject cookies when you opt out on the DAA or NAI websites, your opt out may not be effective. Additional information is available on the DAA’s website at aboutads.info or the NAI’s website at networkadvertising.org.

User-Generated Content

We invite you to post content on our Site, including your comments and any other information that you would like to be available on our Site. If you post content to our Site, all of the information that you post will be available to all visitors to our Site. If you post your own content on our Site, your posting may become public and HempExplained cannot prevent such information from being used in a manner that may violate this Policy, the law, or your personal privacy.

09

SMS Marketing

HempExplained offers a subscription to a short message service program to be sent to your mobile phone.

You may voluntarily opt in to our text message alert program. Once you subscribe to it, you will be enrolled in a “mailing list” and may receive text messages sent to your mobile phone. Message frequency varies.

By your subscription to the text message program you give your consent to HempExplained to deliver text messages to the cell phone number that you provided to HempExplained.

HempExplained does not have a charge for this service. Message and data rates will apply as per the terms and conditions of your mobile carrier. If you are providing your consent to participate in this program, you approve any such charges from your mobile carrier.

Consent is not a condition of purchase. Reply “HELP” to receive a help message with a description of commands. If you want to cancel your subscription to the program please reply “STOP” to any SMS you receive from HempExplained. Once you opt out, you will receive a final message confirming your unsubscription and no additional SMS will be sent unless you decide to reactivate your subscription.

HempExplained reserves the right to terminate our short message service program, in whole or in part, at any time without notice.

11

Security of My Personal Information

We have implemented reasonable precautions to protect the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite our best efforts, no data security measures can guarantee security.

You should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your log-in and password private. We are not responsible for any lost, stolen, or compromised passwords or for any activity on your account via unauthorized password activity.

12

Access to My Personal Information

You may modify personal information that you have submitted by logging into your account and updating your profile information. Please note that copies of information that you have updated, modified, or deleted may remain viewable in cached and archived pages of the Site for a period of time.

13

What Choices Do I Have Regarding Use of My Personal Information?

We may send periodic promotional emails to you. You may opt out of promotional emails by following the opt-out instructions contained in the email. Please note that it may take up to 10 business days for us to process opt-out requests. If you opt out of receiving promotional emails, we may still send you emails about your account or any services you have requested or received from us.

14

Children Under 13

Our Services are not designed for children under 13. If we discover that a child under 13 has provided us with personal information, we will delete such information from our systems.

15

Contact Us

If you have questions about the privacy aspects of our Services or would like to make a complaint, please contact us:

By mail
9919 E. Montgomery
Spokane, WA 99206
16

Changes to this Policy

This Policy is current as of the Effective Date set forth above. We may change this Policy from time to time, so please be sure to check back periodically. We will post any changes to this Policy on our Site and application. If we make any changes to this Policy that materially affect our practices with regard to the personal information we have previously collected from you, we will endeavor to provide you with notice in advance of such change by highlighting the change on our Site. We may also contact you through email.

17

Additional Important Information for California Residents

Under the California Consumer Privacy Act (“CCPA”), we are required to notify California consumers about our collection, use, and disclosure of their personal information (whether collected through this website or offline). In this section of our Policy, and in accordance with the CCPA, “personal information” includes any information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household, including the categories identified below to the extent they relate to a specific consumer or household.

Categories of personal information we collect, disclose, and sell

Below are the categories of personal information about California residents that we collect, sell, and/or disclose to third parties or service providers for a business purpose. We do not sell personal information (see Do-Not-Sell below). For every category we do collect, the sources, purposes, recipients, and business purposes for disclosure are the same:

Sources
Directly from you; automatically when you visit our website; and from social networks.
Recipients
Service providers; governmental agencies and authorities; and affiliated and related companies.
Business purposes for disclosure
Ensuring the security and integrity of personal information; debugging and fixing existing errors; delivering products to you; performing services on our behalf; and internal use by our service providers.

The purposes of collection, common to every category we collect, are:

  • To provide our Services to you and to fulfill your orders.
  • To communicate with you about your use of our Services, to respond to your inquiries, and for other customer service purposes.
  • To tailor the content and information we send or display to you, to offer location customization and personalized help and instructions, and to otherwise personalize your experiences while using the Services.
  • To send you email marketing about our products and services.
  • To send you news and newsletters.
  • To send you email marketing about products and services of our affiliated entities.
  • To send you SMS marketing about our products and services.
  • To assist us in advertising on third-party websites, mobile apps, and other online services, and to evaluate the success of our advertising campaigns through third-party channels.
  • To better understand how users access and use our Services, both on an aggregated and individualized basis.
  • To conduct internal analysis of outreach and marketing efforts, and for market research or member satisfaction purposes.
  • To comply with legal obligations, as part of our general business operations, and for other business administration purposes.
  • Where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, potential threats to the safety of any person, or violations of our Terms of Service or this Privacy Policy.

Which categories we collect

The table below lists each statutory category and whether we collect it. Where a category is collected, the sources, purposes, and recipients are those stated above.

California statutory categories of personal information and whether we collect each one.
CategoryCollected
Name, contact information, and identifiersYes
Customer records (e.g. address, phone, financial account numbers)Yes
Protected classifications under California or federal lawNo
Purchase history and tendencies (commercial information)Yes
Biometric informationNo
Internet or other electronic network activity (usage data)Yes
Geolocation dataYes
Audio, electronic, visual, thermal, or similar informationNo
Professional or employment-related informationNo
Education informationNo
Profiles and inferencesNo

How the law lets us use your data

We will only use your personal data when the law allows us to, most commonly:

  • Where we need to perform the contract we are about to enter into or have entered into with you.
  • Where we need to comply with a legal or regulatory obligation.
  • Where it is in our legitimate interests, including our commercial interests in operating the HempExplained customer-facing platform. We consider and balance any potential negative impact on you and your rights before we process your personal data.

California residents’ rights

California law grants California residents certain rights and imposes restrictions on particular business practices, set out below. California consumers have the right to request that we disclose what personal information we collect, use, disclose, and sell about them.

Do-Not-Sell
California residents have the right to opt out of our sale of their personal information. We do not sell personal information about California residents or any other users of our Site. We may only share your personal information as described in How We Share Your Information above. We do not sell personal information about residents who we know are younger than 16 years old without opt-in consent.

Subject to certain exceptions, California consumers have the right to make the following requests, at no charge, up to twice every 12 months. See Submitting requests below for how to exercise them.

Deletion
The right to request deletion of personal information that we have collected about you, subject to certain exemptions, and to have it deleted except where we are permitted to retain it.
Copy
The right to request a copy of the specific pieces of personal information that we have collected about you in the prior 12 months.
Right to Know (Collection)
The right to request that we disclose how we have handled your personal information in the prior 12 months, including the categories collected, the categories of sources, the business and commercial purposes for collecting it, and the categories of third parties with whom we have shared it.
Right to Know (Disclosure and Sale)
Where we have sold or disclosed your personal information for a business purpose, the right to request that we disclose the categories of personal information collected, the categories of third parties to whom it has been sold and the specific categories sold to each, the categories of third parties to whom it has been disclosed, and the categories disclosed or shared for a business purpose.

The right to deletion is subject to exemptions. We may keep personal information where it is necessary to:

  • Complete the transaction for which the personal information was collected, provide a good or service you requested, or otherwise perform a contract between us and you.
  • Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible.
  • Debug to identify and repair errors that impair intended functionality.
  • Exercise free speech, ensure the right of another consumer to exercise free speech, or exercise another right provided for by law.
  • Comply with the California Electronic Communications Privacy Act.
  • Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest, where deletion is likely to render it impossible or seriously impair it, and you have provided informed consent.
  • Enable solely internal uses reasonably aligned with the expectations of the consumer based on their relationship with us.
  • Comply with a legal obligation.
  • Otherwise use the personal information internally, in a lawful manner that is compatible with the context in which you provided it.

California residents also have the right to request that we correct personal information if we maintain inaccurate personal information about them. If we receive a verifiable consumer request to correct inaccurate personal information, we will use commercially reasonable efforts to correct it as directed.

Submitting requests

You may exercise your rights by doing one of the following:

  • Submitting your request through our online form.
  • Contacting us at +1 (707) 683-8065 (toll free).
  • Emailing us at support@hempexplained.com.

We will respond to your Copy and Right to Know requests within 45 days, unless additional time (up to 45 more days) is needed, in which case we will let you know. To protect your privacy and security, we will take reasonable steps to verify your identity before responding, which may require you to provide certain personal information, sign in to your account, or use a third-party identity verification service. We will only complete your request once we are satisfied that we have verified your identity to a reasonable degree of certainty.

Authorized agents, incentives, and discrimination

The CCPA allows California consumers to designate an authorized agent to exercise their rights under the CCPA. The CCPA also prohibits discrimination against California residents for exercising their rights: businesses may not deny goods or services, provide a different level or quality of goods or services, or charge different prices or rates, unless doing so is reasonably related to the value provided to the consumer by the consumer’s data. If a business offers financial incentives for the collection, sale, or deletion of personal information, residents have the right to be notified of the incentive and its material terms, not to be included without prior informed opt-in consent, and to opt out at any time. We do not offer any incentives at this time.

Shine-the-Light law

Under California’s “Shine the Light” law (Cal. Civ. Code § 1798.83), California residents who provide us certain personal information are entitled to request and obtain from us, free of charge, information about the personal information (if any) we have shared with third parties for their own direct marketing use. Such requests may be made once per calendar year for the prior calendar year. To make a request, write to us at support@hempexplained.com. The request should attest that the requester is a California resident and provide a current California address.

California privacy rights statistics

Businesses subject to the CCPA that process the personal information of 4 million California consumers are required to make available certain statistical information about the number of privacy rights requests they receive.

18

Notice to Nevada Residents

Although we do not currently conduct sales of personal information under the meaning of Nevada state privacy law, Nevada residents may submit a request directing us to not sell personal information we maintain about them if our practices change in the future. To exercise this right, email us at support@hempexplained.com.

19

Notice to Virginia Residents

Under the Virginia Consumer Data Protection Act you have the following rights:

  • You may opt out from having your personal data used for targeted advertising. You can do this using our cookies banner preferences.
  • You have the right to know, access, and confirm personal data.
  • You have the right to delete personal data we store about you.
  • You have the right to correct inaccuracies in personal data.
  • You have the right to data portability (easy, portable access to all pieces of personal data held by a company).
  • You have the right to opt out of the sale of personal data.
  • You have the right to opt out of profiling based upon personal data.
  • You have the right not to be discriminated against for exercising any of the foregoing rights.

We do not “sell” personal data in exchange for monetary consideration by a controller to a third party. To exercise your rights please email us at support@hempexplained.com.

questions

If you have questions about our privacy practices or would like to make a complaint, write to us at support@hempexplained.com.